John Drake

Fiscally Responsible Super Bowl Ad

As the description under the video says: It’s the most exciting, most jam-packed, most fiscally responsible big game ad ever.

Enjoyed this today.

This Year's Super Bowl Ads

It's upon us. I feel like there's a lot to keep an eye out for this year. The most first-time advertisers since 2000, less pre-viewing of spots online, and, what seems like, a really interesting range of brands.

I always hope for another "when I grow up." Probably won't happen, but I like to hope.

Anyway, a few more thoughts, facts and media strategies can be found over on the DC blog this week.